Fatboy Slim- Ya Mama

Fatboy Slim- Ya Mama



Using Media Language, Explain how representations have been constructed in the music video 'Ya Mama' by Fatboy Slim.

The music video shows people playing the song and dancing uncontrollably in chaos, it has a linear narrative as we can see the music tape being delivered and then once played people dance dramatically and then he goes and sells/shows other people. However, it is also a cyclical narrative as the postcard that can be seen when he's painting his models is then seen in the end but with him in the postcard this time.

In the beginning of the song you can see Tom and Jerry being watched ,by what appears to be a house of rednecks, which is an example of intertextuality and is a slapstick comedy show which is humorous ,similar to the music video. It also shows the people in the house as immature, as they haven't grown out of children's programmes reinforcing our opinions of them being rednecks.

When the music tape gets played in the market place the music and editing help emphasise the chaos as jump cuts become more frequent in the video and therefore creates a sense of unrest, which is what the music video is portraying.